tumblr site counter

How to use social media to get subscribers

How to use social media to get subscribers

If you’ve been in the online marketing game for some time now, you likely know the value of an email list. It can be the difference between a prosperous business and one that doesn’t go anywhere. What you may not know, however, is that social media can be an instrumental tool in the growth of your list.

Stand out from the pack on social media

Stand out from the pack on social media

Still struggling with social media marketing? Have you started posting updates more regularly and developed a consistent brand voice, yet still have barely any results to show for it? Well, there could be many reasons for your lack of progress in social media, but there is one common “content trap” that could be the source.

How to advertise on Facebook: the basics

How to advertise on Facebook: the basics

Social media marketing has made it possible for businesses to reach targeted audiences easily, and it’s becoming a growing trend. When we talk about social media marketing, Facebook advertising is by far one of the most popular methods out there. More and more companies are starting to advertise on Facebook, and for a good reason – Facebook advertising’s new features allow for better audience targeting, giving an increased return on investment.

More reasons to use Pinterest for marketing

More reasons to use Pinterest for marketing

Which social media networks does your company focus the majority of its marketing efforts on? Chances are, if you’re anything like the majority of organizations, you spend more time thinking about Facebook and Twitter than any other channels. Yes, it’s true that these leading platforms can drive results when they are used to employ effective marketing strategies.

Why your Facebook page likes have dropped

Why your Facebook page likes have dropped

Understanding the success of Facebook marketing efforts can quickly become complicated but, if there is one figure that’s critical to monitor on a regular basis, it’s the count of users who have liked your company’s page. This number helps you understand how far your messages are spreading, and what return you’re likely getting on your investment.

How to make the most of hashtags

How to make the most of hashtags

There was a time when social media platforms were hashtag-free. But the reality in today’s online world is that hashtags are one of the most prominent tools used in social media. And with more businesses than ever engaging in social media to stay competitive, let’s take a look at how different social media sites make use of hashtags, and how you can use them to the advantage of your business.

Finally, a social media strategy that works

Finally, a social media strategy that works

You’ve been waffling around on social media for months, hoping to get that increased spike in business you’ve heard rumors about. But after storming out of the gates, signing up for Twitter, Instagram, Linkedin and others, you’ve seen little by way of results - and have less than a few hundred social media followers to show for it.